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Past Experience
Ford
Industry
Automotive / Manufacturing
Logo

Who worked on this?
Reformer
What did we do?
Managed 3 cycles of website redesigns & the teams to make it happen.
Technology
What did we take away from this experience?
In order to achieve an extremely large undertaking, you have to manage each layer collectively. Sites like Ford.com is extremely complex and strategy, usability, analytics, design, development, quality assurance and media are key at each step. Coordinating or siloing these departments is ultimately detrimental to each and every department and the success of the entire team.
Where can I find this experience?


