Privacy Policy

Effective Date: February 19, 2026

The short versionWe collect what we need to serve you well. We don't sell your data. We don't do anything creepy with it. If you want us to delete it, just ask.
‍What we collectWhen you use our website or chat with us, we may collect:
Contact Information — Name, email address, phone number (when shared directly or through account creation)
Account Information — Login credentials, membership plan, and account preferences
Conversation Data — Messages exchanged through our chat interface, used to provide continuity and context across conversations
Business Information — Company name, industry, goals, and other business details shared during conversations or onboarding
Usage Data — Pages visited, features used, time on site, and general browsing behavior via privacy-respecting analytics
Document & Signature Data — Service agreements, statements of work, and e-signature records processed during onboarding
Project Data — Task details, deliverables, timelines, and project communications created during your engagement
‍How we use itRespond to your questions and provide services
Manage your account and engagement
Generate and process service agreements and statements of work
Track project progress and deliverables
Follow up with potential clients
Improve our website, platform, and chat experience
Send relevant communications (only to users who have opted in)
Maintain security and prevent fraud
‍Who we share it withWe use the following tools and services to operate our platform. Each processes data only as necessary to provide their specific function:
Anthropic — Conversational AI that powers our chat interface and assists with service delivery
Supabase — Database and authentication infrastructure for conversation data, client records, and project data
Webflow — Website hosting and content management for reformer.la
Render — Application hosting for our custom platform
Stripe — Payment processing for subscriptions and invoicing
Memberstack — User authentication and account management for the client portal
Dropbox Sign (HelloSign) — Electronic signature processing for service agreements and statements of work
Dropbox — Secure file storage for signed documents and client deliverables
ClickUp — Project management and task tracking for client engagements
Slack — Internal team notifications and workflow automation (client data is not stored in Slack)
Resend — Transactional email delivery for account notifications, onboarding communications, and system alerts
Cal.com — Scheduling for strategy sessions and client meetings
Pirsch — Privacy-respecting website analytics (no cookies, no personal tracking)
We do not sell your personal information to anyone. Ever. We may also share information when required by law, court order, or to protect the rights, property, or safety of Reformer, our clients, or others.
‍CookiesWe use minimal cookies for essential site functionality. Pirsch, our analytics provider, does not use cookies. If any third-party embeds on our site set cookies, we will disclose them here.
‍Your rightsAccess — Request a copy of the personal data we hold about you
Deletion — Request that we delete your personal data
Correction — Request that we correct inaccurate personal data
Opt Out — Unsubscribe from marketing communications at any time
Portability — Request your data in a portable format
Ask Questions — Contact us anytime about how your data is handledTo exercise any of these rights, email hello@reformer.la or use the chat on our website.

To exercise any of these rights, email hello@reformer.la or just ask in the chat.
‍Data RetentionWe retain your data for as long as your account is active or as needed to provide services. After your engagement ends, we retain records for a reasonable period to comply with legal obligations, resolve disputes, and enforce our agreements. You may request deletion at any time, and we will process your request in accordance with applicable law.

Data SecurityWe protect your information using industry-standard security measures, including:
Encryption in transit (TLS/SSL) and at rest
Access restricted to team members who need it to perform their duties
No direct storage of payment card information (handled entirely by Stripe)
Regular review of security practices and third-party tool configurations
Row-level security on database records
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Children's PrivacyOur services are not directed to individuals under the age of 18.
We do not knowingly collect personal information from children. If we become aware that we have collected data from a child, we will take steps to delete it promptly.
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California Privacy RightsIf you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information we collect and how it is used, the right to request deletion, and the right to opt out of the sale of personal information. As stated above, we do not sell personal information.

Changes to This PolicyWe may update this Privacy Policy from time to time. Changes will be posted here with an updated effective date. For significant changes, we will provide reasonable notice via email or through our platform.
‍Changes to this policyIf we update this policy, we'll post the changes here and update the effective date. For significant changes, we'll make reasonable efforts to let you know.
‍ContactQuestions? Concerns? Just want to chat about privacy?
Email: hello@reformer.la
Or start a conversation on our website